Client: Fortnum & Mason
Services: White-label, photo booth
Equipment: custom development Year 2022
The Christmas season has always been at the heart of Fortnum & Mason. They have an array of festive foods, luxury gifts and exceptional moments that locals and tourists alike can immerse themselves in when they visited the flagship store in the heart of London.
Attract page
F&M gave their flagship store a festive makeover and installed a photo booth to encourage customers to ‘Take a Mistletoe Moment’ in front of their Christmas tree and #FortnumChristmas neon sign.
Share page
F&M chose a large portrait output for the customer photos. Their photo branding featured the F&M tagline, logo and festive message.
Data capture page
The custom data capture page had the F&M font, GDPR statement and marketing opt-in.
Email to customers
To keep a running theme for the customer experience, the email they received with their photo featured the same branding with the social media handles for sharing their video on social
Fortnum & Mason Stats
Unique photo booth sessions
1
Photos taken including retakes
1
Customers that shared their photo
1
Minutes between each seassion
1
