Client
Lush
Services
White label, custom photo equipment built inside lift.
Year
2023
Lush recently put on a special event at their main store on Oxford Street, offering a first look at their 2023 festive collections.
Fans of Lush were invited into a whimsical world called the “Lushiverse” to get a sneak peek at the new Diwali, Halloween, and Christmas products. These were beloved classics with a delightful seasonal twist, complete with custom photo booth built inside the customer lift. The booth will remain installed for four months.
Attract page
To keep within the Lushiverse theme the start page was animated to maximise interaction.
Share page
Complete with the Lush slogan ‘Thank you for visiting’, the output format was designed specifically for social media uploads.
Data Capture page
Before users can send their photos they can opt into the Lush mailing list to encourage future purchases online.
Thank you page
After sending the photo by email the user is greeted again with the thank you for visiting slogan just before they exit the lift.
Custom email
All participants receive the custom email message to accompany their photo. Lush used the email to encourage users to make a purchase online and to download the Lush app.
